The details - -
The Dallas Public Library partnered with the Dallas Mavericks to create a co-branded library card celebrating the city’s connection to basketball. Rooted in Mavericks branding, the design uses the team’s logo and color palette to establish familiarity and pride. An illustration of a player mid–layup is set against a stylized Dallas skyline, merging sport and city. Geometric grid patterns introduce contrast and movement, while the Mavs logo embedded in the sky reinforces the team’s deep-rooted presence in Dallas. Produced and distributed, Jan 2026.
Deliverables:
Product Design
Art Direction
Year
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2026
Client
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Dallas Public Library
